Fashion von 1 ONE bei eclectic zürich
Isabella Julio, designer of the brand 1-ONE has a sharp and open look, communicative and prompt, so similar to the style of her creations that are fresh, sparkling and full of “joie de vivre":
What’s the message you want to communicate with your brand? What kind of women do you want to dress with 1-ONE?
1-ONE conveys, first of all, joy, liveliness and lightness. Every single piece of the collection com-municates brightness and glee to the person who wear it. 1-ONE is for women who love to be sexy, free and lively at the same time. And who look for something able to exalt their personality and femininity Every creation of my brand is studied to enhance the silhouette in an elegant way, without being too bold. Prints and colours are full of energy and irony in the simple patterns as well as in the provocative ones, conveying liveliness and peace at the same time.
What kind of fabrics do you use to communicate this sense of joy and rebirth?
We always use fabrics suitable for a dynamic and modern woman. Jersey, first of all, elegant and easy to wear; then cotton and other more structured tissues, however comfortable. We also use silk and cady materials, embracing the silhouette in every single move. Each creation is studied to give a strong, fresh and immediate visual impact and then it is studied in its three-dimensional aspect to convey a comfortable sensation in wearing it. The most important thing is to let women feel free, light and at ease in every situation. Because the real sensuousness springs from the soul.